RKS Sessions Presents Core 77: The World’s Most Connected Design Community

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Tuesday, April 7th, 7:00 – 9:00 pm

RKS Sessions Presents Core 77: The World’s Most Connected Design Community

Hosted at Cross Campus, the leading collaborative, on-demand work space and business event venue in Los Angeles.

First Things First: An Annotated History of Core77

Launched in the spring of 1995, Core77—as the first online design community on the web—has enjoyed an extraordinary place in the creative ecosystem. Celebrating its twenty year anniversary, Founding Partner Stuart Constantine looks forward to examine the future of design by reflecting back on the business, technological, and media forces that forged the organization at the beginning of design’s most recent “coming of age.” From the democratization of authorship and the birth of online services, to the splintering of digital platforms and the ubiquity of shiny objects; from the rise of crowdsourced innovation and the recognition of excellence, to the surge in design thinking, the realities of online and offline commerce, and the relevance of live events, this intimate talk will reveal some of the trials (and triumphs) of managing a platform serving the global design community for two decades.

Event Program

7:00pm – 7:15 pm | RKS Sessions Welcome Reception with complimentary wine, beer and cheese

7:15 pm – 8:00pm | Introductions & Presentation by Bernard Brucha

8:00 pm – 8:30 pm | Q&A

8:30 pm – 9:00pm | Networking

About Stuart Constantine

Stuart Constantine is a managing partner at Core77, a design and publishing company based in New York City. After graduating from the University of Connecticut with a BA in History, he worked as a packaging designer for Lotus Software, later earning as Masters Degree in Industrial Design from Pratt Institute. He co-founded Core77 in 1995, over the years working as a designer, writer, editor, product manager, technology and business director. He currently resides in Connecticut with his wife, three children and a collection of guitars, bicycles and pets.

About RKS

RKS is an innovation and design consulting firm delivering human focused solutions with global impact. Founded in 1980, RKS utilizes design as a strategic tool in advancing clients’ ability to focus on people’s needs and aspirations.

About Cross Campus

Cross Campus is the leading collaborative, on-demand work space and business event venue in Los Angeles. With a focus on design & user experience, best-in-class event programming, and a diverse community of innovative companies, Cross Campus has become known as “the nerve center of Silicon Beach.”

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Gustavo Crembil

Gustavo Crembil

Thursday, April 9th, 7:00 – 9:45 pm

Informal Practice

In The Design Dept. Lecture Hall Room DESN 112 at California State University, Long Beach
6241 East University Drive, Long Beach, CA 90815
Park in the Foundation Lot across from the Design Department main entrance – $5

Gustavo Crembil presents his recent work in which he emphasizes the topics of craft as critical thinking and the exploration of urban/social networks.

Gustavo Crembil’s practice draws from the fields of design, architecture, craft, performance art, communication, and political activism. He holds a Masters of Architecture from Cranbrook Academy of Art and a professional Architect Diploma from Universidad Nacional de Cordoba, Argentina. A Fulbright scholar, he has received several grants and awards, such as Unesco-Aschberg, Argentina’s Fondo Nacional de las Artes and Fundación Antorchas, RPI’s Browns Travelling Fellowship, Acadia / Flatcut, and Vida 14.0 Art & Artificial Life (Fundación Telefónica, Spain). Among his residencies are appointments at the Hypermedia Studio/UCLA and European Ceramic Work Centre (The Netherlands). His work has been presented at Dutch Design Week (2009, Eindhoven), Acadia conference (2011, Calgary), RE-New Festival (2013, Copenhagen), Transitio_MX (2013, Mexico), and soon at Disruption / ISEA (2015, Vancouver). In 2004 he was guest Architect-in-residence at Cranbrook Academy of Art. He was a founding partner of THEM: Lynch + Crembil, a practice recognized as an emergent architectural voice by the Museum of Modern Art and by ACSA/JAE for their ‘design as scholarship’ work. Currently he is Assistant Professor of Architecture at the Rensselaer Polytechnic Institute.  He lives and works in Troy, NY.



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IDSA Western District Design Conference 2015, San Jose


April 10-11th


(registration & more info)

San Jose Marriott
301 South Market St.
San Jose, California

Welcome to TRIBE:CRAFT, where you will learn how to build a tribe + sharpen your craft!

Through exploration of design swarms, tribal brand-leading keynotes, panel discussions and maker-style workshops, consultants and corporate designers will walk away with tangible skills that will sharpen their craft.

During the 1.5 days at TRIBE:CRAFT, we will start and finish exercises that are new and relevant to our culture. You’ll learn about research techniques for global and local design trends. We will study best practices for tapping into the maker movement while understanding and connecting to the “start-up” culture. We will hear from leaders on innovative ways to create balanced and sustainable skills that are required for a long-lasting career, while ensuring your worth by understanding the ROI of good design.

Please join us as we connect with old friends, make new ones and survey the brightest talent our district schools have to offer during the portfolio review and the Student Merit Awards.

I look forward to sharing this experience with you on April 10 – 11, 2015 in San Jose.

Jason P. Belaire, IDSA
Western District VP



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James Paick & John Park

James Paick & John Park

Thursday, March 26th, 7:00 – 9:45 pm

To Inspire Through Design

In The Duncan Anderson Design Department Gallery at California State University, Long Beach
6241 East University Drive, Long Beach, CA 90815
Park in the Foundation Lot across from the Design Department main entrance – $5

This lecture will share insight of what concept design is. How our passions & inspirations not only allow us to develop a career as a designer, but also allow us to inspire and influence pop culture, and people’s everyday lives. We’ll also share our portfolio, backgrounds & experiences, from our student life to becoming a professional.

James Paick is the founder and Creative Director at Scribble Pad Studios and Co-Founder of Brainstorm School. James has acquired over 15 years of design experience in the video game, film, animation, theme park and illustration fields as well as over 7 years of design education experience.

Scribble Pad Studios under the direction of James Paick has been responsible for creating some of the most memorable designs and moments in the entertainment field. James has developed many projects for various clients such as Riot Games, Naughty Dog, EA, Sony, Respawn, Epic Games, Activision, NC Soft, Crystal Dynamics, Magic the Gathering and many more.

James is also heavily involved in education, educating the future of the entertainment industry for over 7 years now. He has taught at many design institutions such as Brainstorm School, Art Center College of Design, Otis, FIDM, Concept Design Academy, FZD, CGMA master academy and multiple workshops both in the U.S. and internationally.

More information at: www.scribblepadstudios.com

John Park is currently working as a Concept Artist in the film industry. He attended the Art Center College of Design in Pasadena, California where he majored in product design. His list of past clients include companies such as Disney, Hasbro, Mattel, Blur Studios, Riot, Universal, Columbia Pictures, ILM, Blindwink, Ghosthouse productions, Adhesive games, Insomniac, Sony, Naughty Dog, Square-Enix, Legendary Pictures, Warner Brothers, Paramount, Treyarch, and Lightstorm.

More information at: www.jparked.com



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MGySgt John A. Croft

MGySgt John A. Croft

Thursday, March 19th, 7:00 – 9:45 pm

Groundtruths: A Lesson in Modern Leadership

In The Duncan Anderson Design Department Gallery at California State University, Long Beach
6241 East University Drive, Long Beach, CA 90815
Park in the Foundation Lot across from the Design Department main entrance – $5

A creative and highly interactive look at how U.S. Special Operations type Forces succeed worldwide…through Teamwork, Leadership and Communication (TLC).  This lecture is for anyone interested in the reality of modern leadership and business.  The lecture will be filled with examples of TLC and a case study of a real world combat deployment.

Brief Bio:

  • USMC 26+ years.  Attained highest enlisted rank E-9/Master Gunnery Sergeant.  Highly decorated, dynamic and successful leader.
  • 21+ Years US Marine Corps Reconnaissance experience.
  • Educated in Military Free Fall operations, Military Diving Operations, Scout/Sniper Operations and Reconnaissance and Surveillance Operations.
  • 12 Worldwide deployments. Each deployment ranged from 6 months to 10 months outside the U.S.
  • 4 Combat deployments.  Served 22 months in Iraq and 7 months in Afghanistan.
  • Deployed to 40+ countries in Asia, South America, and the Middle East. Worked with foreign militaries, para-military organizations and law enforcement units.

Served at all levels of command.



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Leslie Speer

Leslie Speer

Thursday, March 12th, 7:00 – 9:45 pm

Help Others, Help Yourself… Through Design

In The Duncan Anderson Design Department Gallery at California State University, Long Beach
6241 East University Drive, Long Beach, CA 90815
Park in the Foundation Lot across from the Design Department main entrance – $5

Design is extremely powerful and can be an engagement through which one can find the secret to happiness, not just for oneself, but for others. Come discover, through discussion and activities, the basic tools to help you find your passion AND in the process help others improve their lives.

Leslie Speer is a designer and educator with a long-time passion for helping people use design to improve their world and others’ lives. For the last twenty years she has been educating students, currently as a professor in industrial design at San José State University and, before that, as professor and Assistant Chair at California College of the Arts. She emphasizes innovative interdisciplinary courses and projects, often with students or user populations in emerging markets including Colombia, Costa Rica, Mexico, Cameroon, Mongolia, and rural China. She pioneered the teaching of sustainable design and design research to undergraduates while at CCA, and for ten years co-taught a new product development class with design students collaborating with MBA and graduate engineering students from UC Berkeley. Leslie received the prestigious Educator of the Year award from the Industrial Designers Society of America in 2009. Professionally she has worked for companies and clients in the USA, Europe and Mexico, including Dupont, Philips, Oracle/Sun Microsystems, Frog Design, the Costa Rican Ministry of Culture, Banomex, and various NGOs. She has extensive consulting experience working on initiatives using design to create economic stability for artisans and rural farmers. She is founder and past Chair of the IDSA Design for the Majority Professional Interest Section, and is a guest lecturer at the Ecole Nationale Supérieure de Création Industrielle in Paris and the Shanghai Institute of Visual Arts in China. She received her BS in industrial design from California State University at Long Beach and her Masters in Design (MDES) from Middlesex University in the UK.



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Ken Fry

Ken Fry

Thursday, March 5th, 7:00 – 9:45 pm

The Future of Our Digital Possessions, Memories, and Moments

In The Duncan Anderson Design Department Gallery at California State University, Long Beach
6241 East University Drive, Long Beach, CA 90815
Park in the Foundation Lot across from the Design Department main entrance – $5

Three interrelated technology waves – cloud, mobile, and social communications – are collectively driving generational changes to our cultural landscape.  Examples of these changes spring up every day.  We listen to our music using cloud based streaming services, engage in personal communications using social media services, and preserve our digital memories using online storage services.  But the designers of these experiences risk building the modern equivalent to the “horseless carriage” by relying on old models and metaphors.  The future of our digital things depends on our ability to shatter old metaphors and actively shape the technology that will transform our culture in fundamental ways.

In this presentation, Fry will discuss how major shifts in our technology, culture, and policy are setting the scene for the future of collaboration and communication around our digital stuff, and the unique role designers have in defining that future.

Ken started his career as a designer for Microsoft where he held leadership positions on user experience teams for the company’s hardware and software divisions.  While at Microsoft he helped shape the design strategy that would transform Microsoft’s consumer software business.  He led large multi-disciplinary teams in designing the first Surface table concept, delivering the first signature concept PCs aligned with Microsoft Windows design principles, and evolving Microsoft Hardware’s design strategy from one-off products to diverse product lines.

As design practice director for Artefact (www.artefactgroup.com), Ken was frequently hired by companies to facilitate and coach global technology leaders to develop game-changing innovations on television, tablet, phone and PC technology platforms.  Today Ken is responsible for Microsoft’s cloud storage and collaboration design strategy as the Director of Design for Microsoft OneDrive.

Ken has gathered an impressive collection of awards, including FastCompany (nee Business Week) IDEA award, Design Zentrum Red Dot, and ID Magazine Annual Design Review.  He parlays his experience into helping others by teaching design courses at Seattle University and his alma mater, the University of Washington.  Additionally, he chairs the University of Washington Department of Design Professional Advisory Council, a consortium of over 25 corporate and consulting design organizations who facilitate dialog and collaboration between the university and pacific northwest design practitioners.  His articles and interviews have appeared in several publications including Business Week, FastCompany, core77.com, and the 2008 book Building Design Strategy edited by Thomas Lockwood and Thomas Walton.



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RKS Sessions – The Power of Bicycles

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Tuesday, March 3rd, 7:00 – 9:00 pm

RKS Sessions: The Power of Bicycles

Hosted at Cross Campus, the leading collaborative, on-demand work space and business event venue in Los Angeles.

As one of the most influential inventions of modern man, the bicycle has literally changed the way the world operates and lives on a day-to-day basis.

Symbolizing everything from an active lifestyle, to sustainable habits, the bicycles’ importance worldwide goes beyond just transportation, impacting environmental concerns, human health, economic development, and much more. Proof is seen in the growth of commuters in North America, to the changing landscape of living all the way in Africa. It is clear now more than ever that the power of the bicycle represents an integral part of our past, present, and future.

Join us March 3rd for the next RKS Session as the current VP of Marketing for SRAM David Zimberoff illustrates the transformative power of the bicycle on lifestyle, advocacy, and humanitarian efforts. In addition to discussing the growing role of bicycles worldwide, David will also share how the team at SRAM focuses on designing to challenge the status quo, using innovation and simplicity to increase user benefits for all riders.

Event Program

7:00PM –7:15PM: RKS Session Welcome Reception

7:15PM – 8:00PM: Introductions & Presentation

8:00PM – 8:30PM: Q&A

8:30PM – 9:00PM: Networking

The eighth event in the series, RKS Sessions brings together luminaries and ideas focused on cutting edge user-experience, brand, service and product design. A monthly design-centric event series, it is jointly produced by RKS and Cross Campus. RKS Sessions is also a forum for the design community to share their ideas.



IDSA visitors can use the code RKSIDSA for a discounted ticket, register here!

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