RKS Sessions – The Power of Bicycles

rks 8

Tuesday, March 3rd, 7:00 – 9:00 pm

RKS Sessions: The Power of Bicycles

Hosted at Cross Campus, the leading collaborative, on-demand work space and business event venue in Los Angeles.

As one of the most influential inventions of modern man, the bicycle has literally changed the way the world operates and lives on a day-to-day basis.

Symbolizing everything from an active lifestyle, to sustainable habits, the bicycles’ importance worldwide goes beyond just transportation, impacting environmental concerns, human health, economic development, and much more. Proof is seen in the growth of commuters in North America, to the changing landscape of living all the way in Africa. It is clear now more than ever that the power of the bicycle represents an integral part of our past, present, and future.

Join us March 3rd for the next RKS Session as the current VP of Marketing for SRAM David Zimberoff illustrates the transformative power of the bicycle on lifestyle, advocacy, and humanitarian efforts. In addition to discussing the growing role of bicycles worldwide, David will also share how the team at SRAM focuses on designing to challenge the status quo, using innovation and simplicity to increase user benefits for all riders.

Event Program

7:00PM –7:15PM: RKS Session Welcome Reception

7:15PM – 8:00PM: Introductions & Presentation

8:00PM – 8:30PM: Q&A

8:30PM – 9:00PM: Networking

The eighth event in the series, RKS Sessions brings together luminaries and ideas focused on cutting edge user-experience, brand, service and product design. A monthly design-centric event series, it is jointly produced by RKS and Cross Campus. RKS Sessions is also a forum for the design community to share their ideas.

THE FIRST 75 TO BUY A TICKET WILL RECEIVE THE SRAM ANNIVERSARY BOOK FREE!

THIS HARDCOVER BOOK VALUED AT $134 IS A LIMITED EDITION ITEM CELEBRATING THE 25th ANNIVERSARY OF SRAM. https://www.sram.com/company/25th-anniversary

IDSA visitors can use the code RKSIDSA for a discounted ticket, register here!

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